New Year Resolutions for B2B Marketers in 2020

2020 is here! Now is the ideal moment to reflect on business goals for the new year and brainstorm some great achievable tactics to meet and exceed them. If you are looking for some ideas or inspiration, check out the collection of resolutions in this infographic.   Fill out my Wufoo form!

landing pages

A Simple Guide To Using Opt-in Forms and Landing Pages

If you’re like most bloggers or e-store owners, I’m sure at times you get overwhelmed by the tools available through online lead capturing technology. Which ones should I use? How should I use them? Should I use pop-ups or embedded forms? Which forms convert more visitors to leads? These are good questions that show you’re…

How a Pro Used Marketing Automation (and Twitter) To Grow My Email List By 10,000 New Subscribers

It was a conference. The presentation on a multi-million dollar production that had won multiple awards at Cannes was revealed. The project? A fascinating and creative video. The result? Millions of views and tens of millions of shares. The concept was a work of art and the execution a piece of genius. Drums rolled and angels sang. A survey…