landing pages

A Simple Guide To Using Opt-in Forms and Landing Pages

If you’re like most bloggers or e-store owners, I’m sure at times you get overwhelmed by the tools available through online lead capturing technology. Which ones should I use? How should I use them? Should I use pop-ups or embedded forms? Which forms convert more visitors to leads? These are good questions that show you’re…

A Practical Guide to Instagram Analytics for Business

With over 800 million users to date (and growing), Instagram is expected to be the fourth largest social site with an anticipated 1 billion active users this year. When Facebook bought Instagram in 2012 for $1 billion, the social media platform only had 30 million users. Its rapid growth can be attributed to a number of factors, including the…